SEO begins with keyword research, where you identify the terms and phrases your target audience is searching for. These keywords should be relevant to your business, products, or services and have sufficient search volume but manageable competition.

High-quality, relevant content is essential for SEO success. Creating informative, engaging content that addresses your audience’s needs and interests not only attracts visitors to your site but also encourages other websites to link to yours, boosting your authority and credibility in the eyes of search engines.

Technical SEO involves optimizing the technical aspects of your website, such as site speed, mobile-friendliness, crawlability, and site structure. Ensuring that your site is technically sound improves user experience and makes it easier for search engines to index and rank your pages.

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